Simon Nordberg

Google’s Valuable Tips on Choosing the Right Keywords

Introduction

Choosing the right keywords is essential for any SEO campaign. It’s how you tell search engines what your page is about and who it’s for. If you choose the wrong keywords, your page will be less likely to show up in search results, and you’ll miss out on valuable traffic.

That’s why it’s important to do your research and choose keywords that are relevant to your topic and that people are actually searching for. In this post, we’ll give you some tips on how to choose the right keywords for your website or post.

What Makes a Good Keyword?

There are a few things to keep in mind when choosing keywords. First, they should be relevant to your topic. If you’re writing about a new product, for example, you’ll want to choose keywords that are related to that product. Second, they should be specific. Don’t use general keywords like “running shoes.” Instead, use more specific keywords like “women’s running shoes” or “trail running shoes.”

Finally, keywords should be popular. This means that people are actually searching for them. You can use Google’s Keyword Planner to research the popularity of keywords. Just enter a few keywords into the tool and it will tell you how many people are searching for them each month.

Where to Find Keywords

There are a few different places where you can find keywords. One option is to use Google’s Keyword Planner. This tool is free to use and it can give you a lot of information about the popularity of keywords. Another option is to use a keyword research tool. These tools can help you find keywords that are relevant to your topic and that people are actually searching for.

Once you’ve found a few keywords that you like, it’s important to use them throughout your content. Include them in your title, your headings, and your body text. However, don’t overuse keywords. If you use them too often, your content will be penalized by search engines.

Conclusion

Choosing the right keywords is essential for any SEO campaign. By following the tips in this post, you can choose keywords that will help your page rank higher in search results and attract more traffic.